Here they are (Disclaimer : Reason has reasons to have got clouded by self-love)
De-Elitification of Business : Many businesses had some kind of unspoken ‘elitism’ in conducting their business. This was fine – an ornamental engraving as long as going was good and status quo remained as status quo. But cost pressure and ‘somebody else is doing’ are forcing this elitism getting weaker. You can be designer, content writer, translator and localizer for a single project – a job that earlier needed some ten years ‘debt of honour’ payment as being a corporate cubicle slave.
Crowdsourcing : Previously, business heads or decision makers knew more or less about the full cycle aspect and information about a project. Now, they know about margin and how to protect their job, counted by some metric dependent on revenue, sales, profit etc – mundane things. Not on strategy, symbiotics, value unlock and such nice and blithe terms – easy to speak, easier to put in power point and easiest to speak while speaking virtually nonsense.
Now, many projects are coming in freelance marketplace where the job poster knows not much and pulling information from the crowd, sometime the ruse being ‘potential’ job
Informality and speed : Business is becoming informal and speed decides many things including how fast integration can be done.
Configuration, not speciality : Checking an automobile manual – English > Japanese PDF document
There are millions who know Japanese and English. There are few thousands who know both the languages. There are hundreds who have high fluency in both the languages. Out of these hundreds, there may be 50 worldwide who can claim to have special knowledge in automobile field. Out of this 50, some are not confident with proofing a PDF document. Some are busy and some are unavailable. Some cannot match the cost structure. Hence from millions, we would finally have 15 people who would be there.
It is Herculean task to find this 15 people from millions everytime. Social network connects millions but does not provide these 15 people immediately.
Hence, the best way for a business is to be-friend this 15 or some 5 out of this on a permanent manner.
This is nothing but the good old coveted permanent job minus many contracts, commuting, idling, bosses and cubicles.
Diversified Revenue : If Microsoft makes music today and makes a profit of $1,00,000 – it is an non-event. It is nothing to be told even. It does not make anyone happy because that sum looks like a dot in the revenue and profit scale Microsoft deals with. This is not diversification for Microsoft but wastage of resources.
A Freelancer making $ 10,000 per year as diversified revenue – by providing training, by designing a website, ad revenue from the blog, by writing book, by doing something else as a seasonal work is an achievement – both as earning and both as experience.
As status quo breaks and models change, this opportunity arises and waits to be acted and utilized.
p.s : I have been working as a Proz.com Professional Trainer and find that the last point is valid, do-able and scaleable quite easily without endangering core business.